“Mounting Debt” 30 Second Radio Spot

We open with a close-up of a steep, ice-covered cliff.

SFX: Shrieking wind (under and throughout).

An arm wielding an ice axe swings into frame and the axe bites into the cliff surface.

SFX: A grunt and axe striking ice.

The camera begins to draw back in a smooth, continuous movement. We see a mountain climber, weighed down with equipment and struggling his way up the cliff. Brilliant blue sky is visible behind him. Soon we see the person he’s talking to is a Sherpa guide, also struggling up the cliff. The mountain is large and very steep and the men are becoming very small as the camera slowly zooms out.

CLIMBER: Keep moving! We must be close to the summit!

SHERPA: It’s never seemed this steep before! And so high…it’s almost as if there’s more mountain every minute!

CLIMBER: (with a laugh) That’s crazy! I’m sure everything will be fine!

As the camera pulls back, we see that the men aren’t climbing a real mountain, but are climbing up a labeled line chart of the national debt (similar to this one) with a top that soars out of sight. Clouds drift by between us and the chart.

FVO: America’s national debt is over 14 trillion dollars now. Your personal share is over 46,000 dollars and climbing. Isn’t it time for a change? (Pause) End The Debt Coalition is responsible for this message.

“Changing the Culture” Radio Spot

It is now ____ days until the election.

Together, let’s build a County Board culture that respects you and values teamwork. Let’s focus on achieving financial stability instead of chasing fads. And let’s put a turnaround plan in place that makes return on investment for your tax dollar our top priority.

We can do better and with new fiscally conservative leadership, we will do better. With your support, we can make meaningful change.

I’m Joe Candidate and I approve this message.

“The Better Path” Radio Spot

It is now ____ days until the election.

What is the path to a better Stephenson County? First, give the county government back to the taxpayer. Second, protect the taxpayer’s wallet. Third, reverse the trend of more and more debt and fewer deputies.

We can do better and with new fiscally conservative leadership, we will do better. With your support, we can make meaningful change.

I’m Joe Candidate and I approve this message.

“One Sheet of Paper” Radio Spot

It is now ____ days until the election.

Can we afford to continue a “wait and hurry up” approach to major financial decisions? In May 2006, County Board members received just two sheets of paper regarding the Mill Race loan, in January 2012 they received just one sheet. In both cases they were told they needed to vote right away, and your board piled on almost 10 million in new debt.

I believe you deserve better. With new fiscally conservative leadership, we will do better. With your support, we can make meaningful change.

I’m Joe Candidate and I approve this message.

“Six Years” Radio Spot

It is now ____ days until the election.

 

Our County Board Chairman calls the failed industrial park at Mill Race “the flagship of our economic development” even though it has no water and sewer access. In six years, the only jobs connected to Mill Race are NIDA staff jobs funded by you, the taxpayer, at a cost of $100,000 per year.

 

I believe you deserve better. With new fiscally conservative leadership, we will do better. With your support, we can make meaningful change.

 

I’m Joe Candidate and I approve this message.

“IDOC Warning” Radio Spot

It is now ____ days until the election.

 

The Illinois Department of Corrections has warned our county that our jail is severely understaffed, creating a danger for deputies and detainees. Yet the current county leadership has put this on the back burner while we pour money into NIDA for meetings and studies.

 

I believe you deserve better. With new leadership, we will do better. With your support, we can make meaningful change.

 

I’m Joe Candidate and I approve this message.

“Back Burner” Radio Spot

It is now ____ days until the election.

Did you know, last year our county leadership gave NIDA $100,000 to hold meetings while continued reductions of the Sheriff’s budget forced us to cut deputies? For years we have put public safety on the back burner so we can fund the county “Flagship” Mill Race, NIDA and increased debt.

I believe you deserve better. With new fiscally conservative leadership, we will do better. With your support, we can make meaningful change.

I’m Joe Candidate and I approve this message.